South & South in Bloom (part of Britain in Bloom) is an annual competition & campaign that encourages participation and enables communities to be recognised for the work they do to maintain their Villages, Parishes, Towns, Cities, Urban Communities, Coastal Town, Business Improvement Districts and Green Spaces. Participating communities work towards achieving the three pillars of Bloom:
These communities tackle everything from litter, graffiti and anti-social behaviour through to conservation, sustainability and improving gardening standards, and contribute to a sense of place, community spirit and pride.