South & South in Bloom (part of Britain in Bloom) is an annual competition & campaign that encourages and supports participation and enables communities to be recognized for the work they do to maintain their Villages, Parishes, Towns, Cities, Urban Communities, Coastal Town, Business Improvement Districts and Green Spaces. Participating communities work towards achieving the three pillars of Bloom:

• Horticultural Achievement
• Environmental Responsibility
• Community Participation

These communities tackle everything from litter, graffiti and anti-social behavior through to conservation, sustainability and improving gardening standards, and contribute to a sense of place, community spirit and pride.